Blog Archives

July 24, 2012

How Pinteresting!

Unless you somehow avoided the media, Internet, and most human interaction in the last year, you’ve surely heard of Pinterest, Silicon Valley’s latest social media darling. Maybe you’re already dabbling with it for personal use— “pinning” pictures of wallpaper patterns, low-fat cheesecake recipes, and snapshots of future vacations to boards that organize ideas for your read more


November 17, 2011

Recap: Rules of Engagement: Inbound Marketing Essentials for AEC

Last night, I was in the company of some fabulous marketers at the annual BuildBoston conference. Together with Karen Euler, marketing director at TRO| Jung Brannen, and Allison Brooks Scott, Marketing Manager at Skanska, we presented a session on inbound marketing to nearly a hundred curious architects, contractors, engineers, and fellow marketers! We were stunned read more


October 7, 2011

Boston Magazine visits Hawkins’ House in the October 2011 issue.

In ‘Designing the Dream’, Boston Magazine features a beautiful modern house in Lincoln by not one–but two!–ideaworks clients in this month’s issue. This project owes its success to the continual collaboration of Andrew Cohen Architects and Merz Construction. Andrew Cohen Architects conceived the house’s sculptural form in dialogue with the landscape and topography of a read more


September 23, 2011

Architectural Field Trip – Kahn In Venice

Architectural Field Trip Kahn in Venice Exhibition Italian Cultural Institute Los Angeles, California “Venice is an architecture of joy. Working on my project, I was constantly thinking as if I was asking each building I love so much in Venice whether they would accept me in their company.” –Louis I. Kahn I was delighted to read more